Picking Keywords to Optimize For

Many SEO firms will proudly display search times that they are number one for, and more often than not these terms are so random and obscure that nobody even bothers to search for them. Does that represent a talented and fine display of SEO prowess? No, it shows that they probably got randomly […]

Duplicate Content and You: Three Ways to Avoid Getting Penalized

You may have come across an article or a few paragraphs on content that you think would really suit your website. It’s important that you remember not to copy and paste the text exactly as it appears, as besides breaking copyright laws it also won’t serve much benefit to you. The search engines, […]

Keyword Density: How Much Is Too Much?

If you were to go back in time about 15 years you would notice that the online world was very different:

Affiliate programs were just starting to appear.
Search engines operated differently.
Most people had no idea how to make a website.
The internet was just a multi-million dollar economy (compared to the trillions of dollars that it is […]